Entry Strategies Under Competing Standards: Hybrid Business Models in the Open Source Software Industry
نویسندگان
چکیده
The paper analyses the entry strategies of software firms that adopt the Open Source production model. A new definition of business model is proposed. Empirical evidence, based on an exploratory survey taken on 146 Italian software firms * , shows that firms adapted to an environment dominated by incumbent standards by combining Open Source and proprietary software. The paper examines the determinants of business models and discusses the stability of hybrid models in the evolution of the industry.
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ورودعنوان ژورنال:
- Management Science
دوره 52 شماره
صفحات -
تاریخ انتشار 2006